CatchData™ was founded in 2020 with a vision to reimagine how invasive rodents are managed, in an urban context as well in the natural environment. As a human species and global society we need to take full responsibility for the impacts that of our lifestyles and patterns have on the planet. This includes understanding and responding to the potentially devastating effects that invasive rodents can have on natural habitats and native animal species, on the global food supply and on the spread of infectious disease. In doing so though, we owe it to ourselves, and the planet, to respond to these issues effectively and humanely.